So this is the point were we covered almost every aspect and you have to make the decision. Obviously it’s up to you to decide which of the 3 methods suits you best. Below you will find the most common uses of each method.
When you should use Multiple Domains
Multiple domains are used when we want to be very GEO targeted and when we have enough content and resources to support all these websites. This solution allows us to have different website layout, structure and categories and it helps us increase the number of results in SERPs. Creating Microsites is a good way to promote individual products and services and they can help you achieve better rankings especially if you can incorporate the main targeted search terms in the domain name. There are several business, marketing and SEO reasons that can affect your decision on whether you should have multiple domains, but we will analyze them in another article.
Examples:
When you should use Sub-domains
Subdomains are used when you have different products and services that you want to present by using a different website structure (Google does this for several products such as Adwords, Google Docs etc). Also they can be used for GEO targeting, or for increasing your results in SERPs. In many cases websites use subdomains because they use hosted blog services to power their blogs. Finally for dynamic multilanguage websites, subdomains are a great solution because they can be easily coded and they can achieve good SEO Results.
Examples:
When you should use Folders
The folders are the most common, easy to use and all purpose solution. It is the safest method in terms of SEO and Web Development. You should use folders when you have a relatively small website and when you want to maintain the authority of the domain in the main categories.
Examples:
When you should use Multiple Domains
Multiple domains are used when we want to be very GEO targeted and when we have enough content and resources to support all these websites. This solution allows us to have different website layout, structure and categories and it helps us increase the number of results in SERPs. Creating Microsites is a good way to promote individual products and services and they can help you achieve better rankings especially if you can incorporate the main targeted search terms in the domain name. There are several business, marketing and SEO reasons that can affect your decision on whether you should have multiple domains, but we will analyze them in another article.
Examples:
- Code:
www.example.com
www.example.de
www.example-blog.com
www.micro-example-product.com
When you should use Sub-domains
Subdomains are used when you have different products and services that you want to present by using a different website structure (Google does this for several products such as Adwords, Google Docs etc). Also they can be used for GEO targeting, or for increasing your results in SERPs. In many cases websites use subdomains because they use hosted blog services to power their blogs. Finally for dynamic multilanguage websites, subdomains are a great solution because they can be easily coded and they can achieve good SEO Results.
Examples:
- Code:
specialproduct.example.com
blog.example.com
fr.example.com
When you should use Folders
The folders are the most common, easy to use and all purpose solution. It is the safest method in terms of SEO and Web Development. You should use folders when you have a relatively small website and when you want to maintain the authority of the domain in the main categories.
Examples:
- Code:
www.example.com/product/
www.example.com/blog/
www.example.com/fr/
Terakhir diubah oleh girilayabot tanggal Tue 24 Dec 2013, 18:40, total 1 kali diubah